Alberto Aleo & Alice AlessandriTips to recharge our emotional “batteries”Emotions represent the fuel that moves our lives. Just like any other fuel, they can run out. Therefore our “emotional tank” must be…Jul 26, 2021Jul 26, 2021
Alberto Aleo & Alice AlessandriThe Seller’s SuitcaseOne of the first corporate jobs I did, as a newly hired employee in the trade marketing department of a well-known motor vehicle…Jul 19, 2021Jul 19, 2021
Alberto Aleo & Alice AlessandriA short journey in search of communication responsibilities“I’ve told you 10 times, how come you don’t understand?”Mar 1, 2021Mar 1, 2021
Alberto Aleo & Alice AlessandriWriting effective e-mails: the ten mistakes you need to avoidWe all receive and write a growing number of e-mails. This method of communication is really dominant at this point; our in-boxes overflow…Feb 1, 2021Feb 1, 2021
Alberto Aleo & Alice AlessandriA compass for 2021Most people have entered 2021 with enormous expectations, as if — after such a hard and complicated 2020 — success in the next twelve…Jan 11, 2021Jan 11, 2021
Alberto Aleo & Alice AlessandriMy best enemy: how to best manage the relationship with competitorsOne of the most complex aspects of market strategy is managing competitive relationships. The relationship with “rivals” always feels…Dec 9, 2020Dec 9, 2020
Alberto Aleo & Alice AlessandriEmpathy: what it is and how to develop itIn the world of business we are increasingly hearing about empathy: communicating empathically, making products and services empathic…Nov 16, 2020Nov 16, 2020
Alberto Aleo & Alice AlessandriEngaging the Heart in BusinessThe English version of our book Business in Love has been available in all countries for a few weeks now, with a very charming title…Sep 28, 2020Sep 28, 2020
Alberto Aleo & Alice AlessandriPunctuality as a choice: maintaining elegant and efficient relationshipsWhile walking in the streets of Milan we came across an advertising poster of a well-known tailoring company, which said “A gentleman…Sep 21, 2020Sep 21, 2020
